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Program Name: skyn ICELAND: Solutions for Stressed Skin
Brand PresentationCLICK HERE to view skyn ICELAND’s complete brand presentation to make the most of your post and to learn even more about skyn ICELAND. You may also CLICK HERE for a complete Media Library of images and other assets.

What is Skyniceland.com?:
Our inspiration comes from nature, in the pure unspoiled natural resources of Iceland – With its mineral rich waters, antioxidant powered berries, soothing algaes and mosses and immune boosting angelica archangelica. With these potent naturals, we created products that soothe, stabilize, fortify and nourish skin, bringing it back into balance and returning it to a glowing, youthful state

What makes it special:
Our commitment to nature is in everything we do. We favor packaging that’s easily recyclable. We’re free of parabens, petroleum, mineral oil and sulfates. We don’t test our products on animals and we’re 100% vegan. Our simple-to-use products indulge the senses, bringing on an overall sense of calm and ultimately, re-energize you and your skin. Our goal is to help you feel as good as you look so you can take on the world and its challenges.

Who loves it:
  • Women and men on-the-go who are looking for clean, natural and effective solutions for their skin concerns
  • Target Market: 25-35
  • The animal lover: 100% cruelty free, certified by PETA
  • All products are Vegan friendly
  • Professional makeup artists and cult celebrity following

About the Products

  • Acne / Pores
    • Anti-Blemish Gel
      • Spot treatment to fight blemishes and help clear skin.
    • Blemish Dots
      • Innovative, adhesive gel patches that quickly and effectively clear blemishes, reduce inflammation and minimize redness caused by breakouts.
    • Nordic Skin Peel
      • Exfoliating peel pads to gently and effectively renew skin’s surface.
    • Pure Pore Minimizer
      • A silicone-free spot treatment that instantly reduces the appearance of pores and, over time, shrinks pore size and refines skin’s texture.
  • Anti-Aging / Treatments
    • Arctic Elixir
      • A powerful high tech treatment formulated with ground breaking plant stem cell technology to combat stress-induced signs of aging in as little as three weeks.
    • Berry Lip Fix
      • Ultra-emollient, velvet-like lip treatment formulated with restorative plant peptides, natural oils, and extracts, that blankets lips with long-lasting hydration to rescue and revive dry, damaged lips on contact.
    • Hydro Cool Firming Face Gels
      • An intensive 10-minute weekly treatment packing the wrinkle-erasing power of a muscle relaxing injection, that instantly flattens expression lines you have, while preventing future ones from forming.
    • Hydro Cool Firming Neck Gels
      • An intensive 10-minute weekly neck treatment specially designed to tighten and restore elasticity to thinned, sagging skin.
    • Plumping Lip Gels 2-Pack
      • A 10-minute, plumping gel patch designed to improve the look, fullness and overall health of thinning lips weakened and worn by stress induced aging and environmental stressors.
    • Plumping Lip Gels 5-Pack
      • Icelandic Relief Eye Cream/Pen
        • Cutting-edge triple-acting eye cream formulated with a breakthrough technology to combat three major eye issues: dark circles, puffiness and wrinkles.
  • Cleansers
    • Glacial Cleansing Cloths
      • No-water-needed foaming cleansing cloths to refresh, soothe and purify stressed skin on-the-go.
    • Glacial Cleansing Cloths for Eyes
      • Convenient, on-the-go makeup removing cloths specially formulated to gently remove even the most stubborn waterproof products while providing soothing comfort to tired, irritated eyes.
    • Glacial Face Wash
      • Creamy, foaming cleanser to refresh, soothe and purify stressed skin.
    • Micellar Cleansing Water with Arctic Algae
      • A no-rinse, gentle cleansing water that enlists Micellar Molecule Technology to draw out dirt, oil and makeup with one quick swipe of a cotton pad, effortlessly and effectively dissolving impurities and unclogging pores without stripping skin of its natural moisture.
  • Eye Care
    • Brightening Eye Serum
      • A supercharged eye primer serum designed to optimize the immediate de-puffing, line-smoothing, eye-brightening benefits of Hydro Cool Firming Eye Gels while providing targeted wrinkle repair, intense hydration and improved elasticity over time.
    • Glacial Cleansing Cloths for Eyes
      • Glacial Cleansing Cloths for Eyes
        Convenient, on-the-go makeup removing cloths specially formulated to gently remove even the most stubborn waterproof products while providing soothing comfort to tired, irritated eyes.
    • Hydro Cool Firming Eye Gels (8-pack)
      • Cooling under-eye gel patches to help firm, tone and de-puff delicate under-eye skin within ten minutes.
    • Hydro Cool Firming Eye Gels (4-pack)
      • Cooling under-eye gel patches to help firm, tone and de-puff delicate under-eye skin within ten minutes.
    • Icelandic Relief Eye Cream
      • Cutting-edge triple-acting eye cream formulated with a breakthrough technology to combat three major eye issues: dark circles, puffiness and wrinkles.
    • Icelandic Relief Eye Pen
      • Cutting-edge triple-acting eye cream in a portable pen, formulated with a breakthrough technology to combat three major eye issues: dark circles, puffiness and wrinkles while on-the-go.
    • Under-Eye Illuminator
      • Feather-light, fast-absorbing brightening serum to recharge and rejuvenate stressed skin while restoring lost radiance to eyes in crisis.
  • Lip Care
    • Berry Lip Fix
      • Ultra-emollient, velvet-like lip treatment formulated with restorative plant peptides, natural oils, and extracts, that blankets lips with long-lasting hydration to rescue and revive dry, damaged lips on contact.
    • Plumping Lip Gels 2-Pack
      • A 10-minute, plumping gel patch designed to improve the look, fullness and overall health of thinning lips weakened and worn by stress induced aging and environmental stressors.
    • Plumping Lip Gels 5-Pack
      • A 10-minute, plumping gel patch designed to improve the look, fullness and overall health of thinning lips weakened and worn by stress induced aging and environmental stressors.
  • Masks / Patches
    • Arctic Hydration Rubberizing Mask
      • A transformative vitamin C rich peel-off mask that supercharges stressed and depleted skin with an instant dose of deep hydration while locking in potent natural actives plus vital nutrients to replenish and reenergize in minutes.
    • Face-Lift in-a-Bag
      • A weekly treatment to turn back the clock. Eyes look well rested, wrinkles are smoothed and smile lines are erased.
    • Fresh Start Mask
      • This 10-minute weekly treatment polishes and re-texturizes skin to reveal a luminous, youthful translucence for a fresh start.
    • Hydro Cool Firming Eye Gels (8-pack)
      • Cooling under-eye gel patches to help firm, tone and de-puff delicate under-eye skin within ten minutes.
    • Hydro Cool Firming Eye Gels (4-pack)
      • Cooling under-eye gel patches to help firm, tone and de-puff delicate under-eye skin within ten minutes.
    • Hydro Cool Firming Face Gels
      • An intensive 10-minute weekly treatment packing the wrinkle-erasing power of a muscle relaxing injection, that instantly flattens expression lines you have, while preventing future ones from forming.
    • Hydro Cool Firming Neck Gels
      • An intensive 10-minute weekly neck treatment specially designed to tighten and restore elasticity to thinned, sagging skin.
    • Plumping Lip Gels 2-Pack
      • A 10-minute, plumping gel patch designed to improve the look, fullness and overall health of thinning lips weakened and worn by stress induced aging and environmental stressors.
    • Plumping Lip Gels 5-Pack
      • A 10-minute, plumping gel patch designed to improve the look, fullness and overall health of thinning lips weakened and worn by stress induced aging and environmental stressors.
  • Moisturizers
    • Arctic Face Oil
      • A daily age-defying omega-rich face oil that replenishes natural moisture while sealing in round-the-clock hydration to help balance, revive and rejuvenate skin.
    • Oxygen Infusion Night Cream
      • Advanced peptide-packed night treatment enriched with cutting-edge extracts designed to revitalize stressed skin and combat key signs of visible aging while maximizing skin’s natural ability to repair itself overnight.
    • Pure Cloud Cream
      • Light-as-air daily moisturizing cream to hydrate, soothe, pamper and protect severely dry, sensitive skin.
    • the ANTIDOTE Daily Lotion
      • Lightweight daily moisturizing lotion to hydrate and cool stressed skin. Perfect for red and irritated, oily or acne-prone skin.
  • Travel & Kits
    • All Eyes on You
      • Give tired eyes the TLC they deserve. Packed with three of our most powerful eye saviors, this pouch pampers, smooths and soothes while targeting the most common symptoms of eyes in crisis: puffiness, wrinkles and dark circles. Eyes are completely refreshed – and photo ready – in minutes.
    • Berry Lip Fix
      • Ultra-emollient, velvet-like lip treatment formulated with restorative plant peptides, natural oils, and extracts, that blankets lips with long-lasting hydration to rescue and revive dry, damaged lips on contact.
    • Detox Kit for Stressed Skin
      • Daily core regimen that helps to bring exhausted, irritable skin back into balance within five days.
    • Face-Lift in-a-Bag
      • A weekly treatment to turn back the clock. Eyes look well rested, wrinkles are smoothed and smile lines are erased.
    • Hydro Cool Firming Eye Gels (4-pack)
      • Cooling under-eye gel patches to help firm, tone and de-puff delicate under-eye skin within ten minutes.
    • Eye Cream & Face-lift in-a-bag
      • The perfect treatment to bring tired eyes back to life and treat fine lines and wrinkles.
    • Icelandic Relief Eye Pen
      • Cutting-edge triple-acting eye cream in a portable pen, formulated with a breakthrough technology to combat three major eye issues: dark circles, puffiness and wrinkles while on-the-go.
    • Multi-Masking Kit
      • Our best-selling masks in one kit, this anti-aging, skin- smoothing collection will have your skin glowing in minutes.
    • Plumping Lip Gels 2-Pack
      • A 10-minute, plumping gel patch designed to improve the look, fullness and overall health of thinning lips weakened and worn by stress induced aging and environmental stressors.
    • Skin Hangover Kit
      • The Skin Hangover Emergency Relief Kit helps revive and restore overworked, overstressed, depleted skin and eyes.
    • Travel Size Arctic Hydration Rubberizing Mask with Vitamin C
      • A transformative vitamin C rich peel-off mask that supercharges stressed and depleted skin with an instant dose of deep hydration while locking in potent natural actives plus vital nutrients to replenish and reenergize in minutes.
    • Travel Size Glacial Cleansing Cloths
      • No-water-needed foaming cleansing cloths to refresh, soothe and purify stressed skin on-the-go.
    • Travel Size Glacial Face Wash
      • Creamy, foaming cleanser to refresh, soothe and purify stressed skin.

How to link back to skyn ICELAND and Get Referral Credit:

In order to track your sales it is vital that you use your affiliate link in all posts. Please CLICK HERE for instructions on how to generate your unique tracking link.

How to pull offer banners, logos and other creative:

Please CLICK HERE for instructions on how to view creative images.

Promo Codes:

It is important to include a promo code (where applicable) in all of your posts. This will not only provide more value to your readers, but also encourage purchases through your tracking links.

Tags & Social Media Handles:

All posts should include the following:

  • Instagram: @skynICELAND
  • Facebook: facebook.com/skynICELAND
  • Twitter: twitter.com/skynICELAND
  • All: #skynICELAND & #loveyourskyn

Keywords:

Using Keywords in your post will help your SEO and rankings, as well as help drive more traffic to your site. Keywords should be used in your title and page header, as well as the first 2 sentences.Be very careful not to over stuff keywords, particularly if you write shorter posts.  Suggested keywords to include:

  • Skyn ICELAND Solutions for Stressed Skin
  • Skyn
  • Skincare
  • Beauty
  • Stressed Skin
  • Dry/Oily/Combination Skin
  • Eye Care
  • Icelandic Complex
  • Accelerated Aging
  • Vegan friendly
  • Cruelty Free

Instagram/ Facebook Post Guidelines:

  • At least 1 Instagram post
  • Tag @skynICELAND using hashtag #skynICELAND #loveyourskyn
  • Be as authentic as possible!
  • Suggested posts include:
    • Flatlay of items received
    • Using/wearing the product
    • Review of items received
    • Provide promo code to purchase items
    • Suggested post themes:
      • Travel Essentials
      • “Favorites”
      • Nighttime regimen
      • “Get ready with me”
      • “What’s in my bag”
      • Morning Regimen
      • Anti-aging regimen
      • My ‘Top Shelf’
  • If promoting in an Instagram Story, the story must be accompanied by a traditional Instagram post that doesn’t expire

YouTube Video Guidelines & Facebook Live:

  • Skyn ICELAND must be prominently featured in the first :30 of the video
  • There should be no competitive skincare brands mentioned in the video
  • The following must be included at the very top of your video description (not below “read more”)
    • Custom tracking link to Skyniceland.com
    • Promo Code
  • Within your video description please disclose that the video was in collaboration with the brand, and that all opinions are your own
  • Must refer to brand as:
    • ‘Skyn ICELAND’
    • Not ‘skyn’ or
    • Not ‘Iceland’

Blog Tips:

  • Add an image to your sidebar: You can put an image, or an ad, for the brand in your sidebar for readers to click as they scroll through your blog. Note: This is a very passive strategy for monetizing and may not yield the best results.
  • Include search-friendly URLs: This goes back to the point about keywords. Using keywords in your URL helps search engines find you quicker. Note: Avoid using “a” or “the” in your URLs.
  • Include image description: Use ALT tags to enable search engines to figure out what your images are about. Include captions for all of your images, along with descriptive texts surrounding the image.
  • Vary your content: It’s easier to rank a video, so try creating different types of content to gauge reader engagement.
  • Include keywords in social media: Your keyword strategy is just as important when sharing posts across your social channels. Being consistent with your

FTC REQUIREMENTS:

Please note that the FTC requires certain language posted on your website if you are receiving a gift or item to promote, or if you are being compensated in any way by the advertiser.

How should I disclose that I was given something for my endorsement? Is there special wording I have to use to make the disclosure?

No- just give readers the essential information. A simple disclosure like “Company X gave me this product to try . . . .” will usually be effective.

Do I have to hire a lawyer to help me write a disclosure?

No- what matters is effective communication, not legalese. A disclosure like “Company X sent me [name of product] to try, and I think it’s great” gives your readers the information they need. Or, at the start of a short video, you might say, “Some of the products I’m going to use in this video were sent to me by the brand.” That gives the necessary heads-up to your viewers.

Are you saying that I need to list the details of everything I get from a company for reviewing a product?

No- as long as your audience knows the nature of your relationship, that will suffice. Let your audience know that you were gifted product.

For more information, please be sure to visit the FTC website: https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking